About Us

About the Professional Beauty Group

Trades Exhibitions and Publishing FZ LLC, publishers of Professional Beauty, produces market-leading exhibitions, magazines, awards and conferences for the salon, clinic and spa market. Our aim is to expand the market for professional treatments. We do this by helping people working in the profession to become better business people and we are active at encouraging new people and business into the profession. As we help the profession grow so our own business has grown; it’s a long term undertaking that has helped us succeed for more than 30 years.

Exhibitions

The market-leading Professional Beauty exhibitions take place in the UAE and we have international events in the UK, Ireland as well as South Africa, India, Spain and France, bringing together the key brands at an industry gathering of beauty, hair, aesthetics, spa and wellness professionals. If you’re looking to expand, sharpen your client offering then this is your show. From skincare to advanced treatments, specialist equipment to wellness, nails to tanning, hair and trends Professional Beauty has it all.

Professional Beauty Dubai - 17-18 February 2025, Festival Arena, Dubai
Professional Beauty Abu Dhabi - 7th October 2024, InterContinental, Abu Dhabi
Barber Connect Dubai - 28th April 2025, P7 MediaOne, Dubai

Magazines  

Professional Beauty - the quarterly business magazine for Middle East hair, beauty, spa, nail, make-up and aesthetic professionals. Professional Beauty has an unrivalled ability to influence salon owners, Clinic directors and spa directors with informative, stylish and inspirational business features and news.

Awards

The Professional Beauty Awards are the most prestigious awards scheme for the beauty hair, aesthetics, nail and spa industries, recognising those who make a real difference to the industry and encouraging their development.

Professional Beauty Awards Dubai is on the 18th February 2025, The InterContinental, Festival City, Dubai.

Snap!hair

A new competition, Snap! allows all hairdressers of any skill level, anywhere across the Middle East to submit just ONE picture of their best work.

The winners of Snap! hair 2024 will be announced at Professional Beauty Dubai on the 18th February 2025.

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