Avant Garde

The Avant-Garde Makeup Championship will take place live on the show floor of Professional Beauty Dubai at the Festival Arena on 3 February.

This competition will test entrants on their ability to create a conceptual, artistic makeup look within a fixed time frame. The focus is on originality, creativity, technical execution, structure, and artistic interpretation, while maintaining professional makeup standards. All work will be completed live on stage and judged by an independent panel of industry professionals.

Competition Format

  • Total competition time: 120 minutes
  • Makeup application must begin only once the model is seated on stage
  •  Models must arrive with a completely bare face
  • Hair styling, jewellery, and outfit preparation may be completed off stage prior to the competition
A judges’ briefing will be conducted before the competition begins.

Category Brief – Avant-Garde Makeup

Entrants are required to create an avant-garde makeup look that demonstrates artistic innovation and conceptual thinking. The look may be experimental and expressive, but must be clearly executed as makeup artistry.

Judging will be based solely on makeup application and artistic interpretation.

Judging Criteria

Entries will be judged on:

  • Creativity and originality
  • Concept development and interpretation
  • Technical makeup application (Concealing, Correction)
  • Structure, balance, and finish
  • Artistic impact
  • Suitability of materials and techniques
  • Overall cohesion of the final look
  • Adherence to the category brief and rules

Hair, jewellery, and outfit are not included in the judging.

The Prize

The overall winner will win a trophy, certificates, products and cash prize.

ENTER MAKE-UP CHAMPIONSHIP

Rules & Regulations

To ensure fairness, transparency, and international competition standards, all entrants must comply with the following rules:

  1. The total competition time is strictly 120 minutes.
  2. Models must arrive on stage with a clean, bare face, free from makeup, skincare products, primer, or pre- applied base.
  3. Makeup application may begin only after the official start signal is given.
  4. Any makeup applied before the competition start will result in disqualification.
  5. Hair, jewellery, and wardrobe styling may be completed off stage only and must not be altered once the competition begins.
  6. Entrants must supply their own model, makeup products, tools, brushes, and disposables.
  7. Sharing of products, tools, or equipment between competitors is not permitted.
  8. Pre-drawn guidelines, stencils, mapping, or pre-applied base work on the model is strictly prohibited.
  9. Use of airbrushing equipment, mechanical devices, or digital tools is not permitted, unless otherwise stated by the organisers.
  10. Reference images, sketches, mobile phones, tablets, or smart devices are not permitted during the competition.
  11. Entrants must remain within their allocated workspace throughout the competition.
  12. Touch-ups after the final time call are not allowed.
  13. Communication with judges during active competition time is not permitted.
  14. Models must be 18 years of age or older.
  15. Late arrival of either the entrant or model may result in disqualification at the organisers’ discretion.
  16. Any behaviour deemed unsafe, disruptive, or unprofessional may result in immediate disqualification.
  17. All materials used must be safe for cosmetic application and comply with local regulations.
  18. Judges’ decisions are final and binding and are not open to appeal.
  19. The organisers reserve the right to amend rules where necessary to ensure fair and smooth execution of the competition.

ENTER MAKE-UP CHAMPIONSHIP

3rd February, 2026

  • Participants and models registration

    -

    Festival Arena Dubai

    Participants and models registration



    Festival Arena Dubai 09:00 3rd February, 2026

General Rules & Regulations

Eligibility

  • Open to certified makeup artists, students, or professionals as specified by the organiser.
  • Participants must hold valid identification.

Categories

Competitors may participate only in the category they are registered for, such as:

  • Arabic Bride Makeup
  • Fashion Editorial Makeup
  • Avant-Garde / Creative Makeup

ENTER MAKE-UP CHAMPIONSHIP

Time Regulations

  • Each category has a strict time limit as announced.
  • Time warnings will be given.
  • Brushes must be down at the final call.
  • Late completion may result in point deductions or disqualification.

Products & Tools

  • No pre-applied makeup on the model.
  • Prohibited items include:
  1. Airbrush machines (unless permitted)
  2.  Stencils or pre-drawn guides

Hygiene & Sanitation

  • Clean, sanitised brushes required
  • Disposable applicators for mascara and lip products
  • Sanitiser must be present at the workstation
  • Unsanitary practices may result in immediate disqualification

Models

  • Models must not assist with makeup application.
  • Models must comply fully with competition rules.

Assistance & Conduct

  • No external assistance permitted.
  • No communication with spectators or trainers.
  • Mobile phones, smart devices, or reference images are prohibited
  • Any form of cheating results in disqualification

DubaiJudging & Authority

  • Judging will be conducted by certified national or international judges.
  • Judges’ decisions are final and non-negotiable.
  • Scores may not be disclosed.

Safety

  • No use of harmful chemicals or unsafe tools.
  • All adhesives, lashes, and products must be safe and approved.
  • Any injury or reaction must be reported immediately.

Dress Code

  • Professional attire required (black or neutral preferred).
  • Closed footwear recommended.

Code of Ethics

  • Professional conduct is mandatory.
  • Any misconduct, discrimination, or harassment will result in disqualification.

Protests & Amendments

  • Written complaints only; no verbal disputes.
  • Organisers reserve the right to amend rules.
  • Participation implies full acceptance of all regulations.

Have all the latest news delivered to your inbox




Include your country code ie +971




You must be a member to save and like images from the gallery.