A New Era of Haircare has arrived: Schwarzkopf Professional launches BC FIBRE CLINX
BC Fibre Clinix sets a milestone in hair reparation with NEW Triple Bonding
and C21 Technology, hyper-customised services and game-changing tools.
Earlier this year, Schwarzkopf Professional's leading care brand BC Bonacure,
relaunched its full range with integrated skincare-inspired ingredients and
breakthrough Micellar Technology, to deliver advanced haircare products,
both in the salon and at home.
Now welcoming NEW BC Fibre Clinix into the portfolio, it's time to experience
Schwarzkopf Professional's most powerful repair performance ever! The Triple
Bonding and C21 Technology within BC Fibre Clinix, combined with a new
range of hyper-customisable Boosters, allows hairdressers to create bespoke,
tailor-made salon services for their clients.
CUSTOMISED TECHNOLOGY. SIMPLE BEAUTY.
Thanks to increased brand collaborations with influencers and bloggers, and a
growing awareness of on-trend technologies, consumers are actively looking for
professional products that deliver fully personalised solutions. BC Fibre Clinix
answers this need with a totally customisable salon exclusive regime that targets
all hair types.
Repeated chemical or mechanical influences can affect the hair’s integrity in different
ways; the inner and outer hair structure can be weakened, resulting in hair that is
porous and dull, lacks strength and is prone to breakage. Thankfully, BC Fibre
Clinix includes the most powerful repair technology yet from Schwarzkopf
Professional for total hair reparation.
Through a unique regime, hairdressers can easily CLEANSE, TREAT and BOOST
their client’s hair, to fundamentally transform the hair fibre back to perfectly healthy
virgin properties * :
CLEANSE with BC Fibre Clinix Tribond Shampoo
A gentle, yet effective cleansing shampoo for all hair types that prepares the hair
structure for a personalised BC Fibre Clinix Treatment.
TREAT with BC Fibre Clinix Tribond Treatment for coarse or fine hair
A choice of two BC Fibre Clinix treatments that connect the inner hair bond for
improved resilience and strength, whilst the outer hair structure is sealed for better
manageability and shine.
BOOST with a choice of BC Fibre Clinix Boosters
Developed with BC Bonacure’s unique concentrated skincare-inspired technology,
each BC Fibre Clinix Booster is mixed with the relevant BC Fibre Clinix Tribond
Treatment to create customised care that targets inner and outer hair damage for
specific hair needs:
BC Fibre Clinix Peptide Repair Rescue Booster for damaged hair
BC Fibre Clinix Hyaluronic Moisture Booster for normal to dry/curly hair
BC Fibre Clinix pH 4.5 Color Booster for coloured hair
BC Fibre Clinix Collagen Volume Booster for fine hair
BC Fibre Clinix Keratin Smooth Booster for unmanageable hair
#madeforme: clients can maintain the effects of a BC Fibre Clinix service – for up
to 60 days – by using a BC Bonacure at home care range that matches the
recommended BC Fibre Clinix Booster.
Triple Bonding and C21 Technology
When used as a full regime the Triple Bonding and C21 Technology within BC
Fibre Clinix fundamentally transforms the hair through:
1. In-depth restructuration that creates 3-dimensional bonds inside the hair fibre
(instead of 2-dimensional bonds with current technologies)
2. Perfect resurfacing that provides complete sealing of hair porosity by
replacing all 21 proteo-lipids present in the cuticle (instead of 18 proteo-lipid
chains with current technologies)
The new generation of bonding technology in BC Fibre Clinix increases elasticity
and resilience, for hair that is up to 10x stronger ** – meaning that hairdressers
and clients alike can continue to #BelieveinConfidence.
REinventing the Salon Consultation
Alongside the launch of BC Fibre Clinix, Schwarzkopf Professional are continuing
to fully embrace digital with a new salon consultation process that creates a
unique, tailored client experience:
Schwarzkopf Professional Hair Expert App
The Hair Expert App offers a holistic, state-of-the-art diagnosis for personalised
haircare and styling to fit every client need. The app helps hairdressers to
position themselves as a leading haircare expert with in-depth information about
BC Bonacure and many more care brands.
Schwarzkopf Professional Analyzer Tool
Guaranteeing a highly personalised salon journey, the award-winning
Schwarzkopf Professional Analyzer Tool takes the guesswork out of which
products and services are best for each client’s hair type. The game-changing
tool analyses the hair on a molecular level to empower hairdressers with data-
driven insights, so they can provide bespoke haircare solutions for their clients’
unique needs.
The chwarzkopf Professional Analyzer Tool will be trialled in hair salons in
Europe as of November; the official roll-out will take in 2019.
Discover Schwarzkopf Professional on social media via @schwarzkopfpro.uae and keep up with BC Fibre Clinix on social media with the #FibreClinix,
#BelieveinConfidence and #BCbonacure hashtags.
BC Fibre Clinix sets a milestone in hair reparation with NEW Triple Bonding
and C21 Technology, hyper-customised services and game-changing tools.
Earlier this year, Schwarzkopf Professional's leading care brand BC Bonacure,
relaunched its full range with integrated skincare-inspired ingredients and
breakthrough Micellar Technology, to deliver advanced haircare products,
both in the salon and at home.
Now welcoming NEW BC Fibre Clinix into the portfolio, it's time to experience
Schwarzkopf Professional's most powerful repair performance ever! The Triple
Bonding and C21 Technology within BC Fibre Clinix, combined with a new
range of hyper-customisable Boosters, allows hairdressers to create bespoke,
tailor-made salon services for their clients.
CUSTOMISED TECHNOLOGY. SIMPLE BEAUTY.
Thanks to increased brand collaborations with influencers and bloggers, and a
growing awareness of on-trend technologies, consumers are actively looking for
professional products that deliver fully personalised solutions. BC Fibre Clinix
answers this need with a totally customisable salon exclusive regime that targets
all hair types.
Repeated chemical or mechanical influences can affect the hair’s integrity in different
ways; the inner and outer hair structure can be weakened, resulting in hair that is
porous and dull, lacks strength and is prone to breakage. Thankfully, BC Fibre
Clinix includes the most powerful repair technology yet from Schwarzkopf
Professional for total hair reparation.
Through a unique regime, hairdressers can easily CLEANSE, TREAT and BOOST
their client’s hair, to fundamentally transform the hair fibre back to perfectly healthy
virgin properties * :
CLEANSE with BC Fibre Clinix Tribond Shampoo
A gentle, yet effective cleansing shampoo for all hair types that prepares the hair
structure for a personalised BC Fibre Clinix Treatment.
TREAT with BC Fibre Clinix Tribond Treatment for coarse or fine hair
A choice of two BC Fibre Clinix treatments that connect the inner hair bond for
improved resilience and strength, whilst the outer hair structure is sealed for better
manageability and shine.
BOOST with a choice of BC Fibre Clinix Boosters
Developed with BC Bonacure’s unique concentrated skincare-inspired technology,
each BC Fibre Clinix Booster is mixed with the relevant BC Fibre Clinix Tribond
Treatment to create customised care that targets inner and outer hair damage for
specific hair needs:
BC Fibre Clinix Peptide Repair Rescue Booster for damaged hair
BC Fibre Clinix Hyaluronic Moisture Booster for normal to dry/curly hair
BC Fibre Clinix pH 4.5 Color Booster for coloured hair
BC Fibre Clinix Collagen Volume Booster for fine hair
BC Fibre Clinix Keratin Smooth Booster for unmanageable hair
#madeforme: clients can maintain the effects of a BC Fibre Clinix service – for up
to 60 days – by using a BC Bonacure at home care range that matches the
recommended BC Fibre Clinix Booster.
Triple Bonding and C21 Technology
When used as a full regime the Triple Bonding and C21 Technology within BC
Fibre Clinix fundamentally transforms the hair through:
1. In-depth restructuration that creates 3-dimensional bonds inside the hair fibre
(instead of 2-dimensional bonds with current technologies)
2. Perfect resurfacing that provides complete sealing of hair porosity by
replacing all 21 proteo-lipids present in the cuticle (instead of 18 proteo-lipid
chains with current technologies)
The new generation of bonding technology in BC Fibre Clinix increases elasticity
and resilience, for hair that is up to 10x stronger ** – meaning that hairdressers
and clients alike can continue to #BelieveinConfidence.
REinventing the Salon Consultation
Alongside the launch of BC Fibre Clinix, Schwarzkopf Professional are continuing
to fully embrace digital with a new salon consultation process that creates a
unique, tailored client experience:
Schwarzkopf Professional Hair Expert App
The Hair Expert App offers a holistic, state-of-the-art diagnosis for personalised
haircare and styling to fit every client need. The app helps hairdressers to
position themselves as a leading haircare expert with in-depth information about
BC Bonacure and many more care brands.
Schwarzkopf Professional Analyzer Tool
Guaranteeing a highly personalised salon journey, the award-winning
Schwarzkopf Professional Analyzer Tool takes the guesswork out of which
products and services are best for each client’s hair type. The game-changing
tool analyses the hair on a molecular level to empower hairdressers with data-
driven insights, so they can provide bespoke haircare solutions for their clients’
unique needs.
The chwarzkopf Professional Analyzer Tool will be trialled in hair salons in
Europe as of November; the official roll-out will take in 2019.
Discover Schwarzkopf Professional on social media via @schwarzkopfpro.uae and keep up with BC Fibre Clinix on social media with the #FibreClinix,
#BelieveinConfidence and #BCbonacure hashtags.
