Insider beauty, hair and nails
Insider, our exclusive round-up of salons in the GCC. It’s the easiest way to stay in the know
April business largely remains on a positive footing and occupancy figures remaining healthy. Encouragingly many of you said year on year business was better or the same, with a smaller number saying it was worse.
You also revealed that your clients’ skin concerns are most likely to be dehydration, which is unsurprising as he full force of the summer weather kicks in.
Elsewhere, it’s encouraging to here that 100% of salons questioned have mental health policies in place for the staff members.
On the spot
How do you respond to costumer complaints?
1. Always offer a free treatment instead of a refund
2. Only offer refund or free treatment if the salon is at fault
3. Apologise but don’t offer refund or free treatment
4. Always offer a refund
100% Say you have mental health policies in place for staff members
80% Use deep discounting incentives
Which skin concerns are your clients most likely to suffer from?
1. Dehydrated skin
2. Acne
3. Sensitive skin
4. Pigmentation
HOW DID THE TREATMENT BUSINESS IN APRIL 2018 COMPARE WITH APRIL 2017?
40% worse
40% same
20% better
Average Tretament Room Ocupancy
67%
Clients Who Reebooked
63%
