Last month we tried: Alterna Caviar Repairx Treatment at Zuri Beauty Lounge, The Mall Jumeirah
The lowdown
Regular colouring, chemical processes and heat styling result in weak, damaged hair. The Caviar Repairx from Alterna Professional Haircare provides an ideal solution to repair severely damaged hair. It is proven that it can reduce hair breakage by 95%. The collection is infused with strand-building proteins, a proprietary technology that targets damage at the microscopic level, repairing each hair strand by delivering essential nutrients, seals and reinforces the cuticle layer and restores hair, leaving it stronger, smoother, softer and shinier.
PB says
Having bleach blonde hair whilst living in the Middle East isn’t ideal. Since being in Dubai, my hair has become increasingly damaged due to the mixture of sunshine and chlorine. Because of this, I was advised to try out the new Caviar Repairx Treatment to help rebuild the damage. The masque is applied after my hair is shampooed and conditioned and is left in a steamer for twenty minutes so that the treatment can go
deeper into the cuticles. The key ingredients within this treatment are; age-control complex – which addresses natural, chemical and environmental ageing with caviar extract, a rich source of omega-3 fatty acids; vitamin C, a proven antioxidant; and cytokines to encourage microcirculation; color hold – a proprietary technology that locks in hair colour brightness – and seasilk, a blend of marine botanicals that provides exceptional moisture and assists in reparing the hair. Once blow-dried, my hair looked healthy, shiny and felt stronger than ever, this even maintained itself after a few washes at home.
Business benefits
A treatment like this will cater for the majority of UAE residents who have hair damage due to the environmental factors. Many of your clientele probably don’t even realise their hair is damaged. Having a treatment like this allows you to upsell as not only will your client walk away with healthier looking hair, the ingredients within this treatment help to protect it.
The lowdown
Regular colouring, chemical processes and heat styling result in weak, damaged hair. The Caviar Repairx from Alterna Professional Haircare provides an ideal solution to repair severely damaged hair. It is proven that it can reduce hair breakage by 95%. The collection is infused with strand-building proteins, a proprietary technology that targets damage at the microscopic level, repairing each hair strand by delivering essential nutrients, seals and reinforces the cuticle layer and restores hair, leaving it stronger, smoother, softer and shinier.
PB says
Having bleach blonde hair whilst living in the Middle East isn’t ideal. Since being in Dubai, my hair has become increasingly damaged due to the mixture of sunshine and chlorine. Because of this, I was advised to try out the new Caviar Repairx Treatment to help rebuild the damage. The masque is applied after my hair is shampooed and conditioned and is left in a steamer for twenty minutes so that the treatment can go
deeper into the cuticles. The key ingredients within this treatment are; age-control complex – which addresses natural, chemical and environmental ageing with caviar extract, a rich source of omega-3 fatty acids; vitamin C, a proven antioxidant; and cytokines to encourage microcirculation; color hold – a proprietary technology that locks in hair colour brightness – and seasilk, a blend of marine botanicals that provides exceptional moisture and assists in reparing the hair. Once blow-dried, my hair looked healthy, shiny and felt stronger than ever, this even maintained itself after a few washes at home.
Business benefits
A treatment like this will cater for the majority of UAE residents who have hair damage due to the environmental factors. Many of your clientele probably don’t even realise their hair is damaged. Having a treatment like this allows you to upsell as not only will your client walk away with healthier looking hair, the ingredients within this treatment help to protect it.
