Say hello to unbreakable blondes!

Published 14th Jan 2024 by PB Admin

Blondes may have more fun, but it’s well-known that they can also experience trouble when it comes to hair care. Whether natural or dyed, blonde hair is generally more prone to damage, dryness, and brassiness than other hair colours. But it’s easy to maintain colour and shine when armed with the right products – enter Olaplex’s latest launch (and first venture in colour-specific haircare!), 4P and 5P.

Whether you are treating a blonde bombshell or a silver fox, the Nº.4P Blonde Enhancer Toning Shampoo and Nº.5P Blonde Enhancer Toning Conditioner are infused with micro-fine violet pigments that neutralize brassiness and boost brightness in the hair to keep colour fresh and vibrant. No Olaplex product would be complete without its unique and patented bond-building technology and of course these products are no exception. Rich in Bis-Aminopropyl Diglycol Dimaleate, Olaplex’s signature active ingredient, this dynamic haircare duo will protect, repair and strengthen the hair bonds, ensuring that as well as looking great, the integrity and health of the hair will be absolutely maintained.

The Nº.4P shampoo is highly concentrated and creates a rich lather that cleanses and tones the hair instantly. It is sulphate-free and gentle enough for frequent use. Its complimentary product, the Nº.5P conditioner, is nourishing and smoothing. Crammed with fruit extracts and seed-based oils, it also detangles and softens the hair without weighing it down. Both products are clinically proven to smooth, strengthen, and reduce brassiness after just one use and with no alcohol present in the formulations keep hair from drying out. In essence, everything a blonde could wish for!

Most innovative of all is that these two products allow you to customize the toning level to suit your preference. In other words, the longer you leave the products on the hair, the brighter the results – and without succumbing to the dreaded purple tinge afterwards. They are designed to work with the hair colour and enhance it, not change it. You can also alternate them with the Nº.4 Bond Maintenance™ Shampoo and Nº.5 Bond Maintenance™ Conditioner for optimal results.

So, why not let your salon become part of the global OLAPLEX family and discover the difference that these purple products can make to your client’s hair? You will be amazed by how shiny, smooth, and vibrant their hair will look and feel.

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PB Admin

PB Admin

Published 14th Jan 2024

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