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Dubai, 3 February 2026 — Born to Be Original – Trend Looks by K18 Specialists brought together creative trend expression and advanced hair science during a live Main Stage session at Professional Beauty GCC Dubai 2026.
Led by K18 Specialists Gemma Napolitano, Stacy Johnstone, Laura Grimshaw, Joey Lucas, and Nareeka Kainth, the presentation demonstrated how trend-driven hair design can be achieved while maintaining hair integrity using K18’s molecular repair technology. The session highlighted practical techniques for translating emerging trends into wearable salon looks, protecting structural hair health during high-impact styling and chemical services, and delivering long-lasting professional results.
Attendees gained actionable insights to support technical decision-making behind the chair, reinforcing the growing importance of performance-led creativity in modern salon work.
As part of the Main Stage education programme, the session reflected Professional Beauty GCC Dubai’s ongoing commitment to future-focused learning and high-level industry education across the region.
K18 continues to advance professional hair repair through education, innovation, and trend-led artistry. Industry professionals are encouraged to stay tuned for upcoming launches, education opportunities, and regional activity from the brand by following K18 Middle East on Instagram: K18 Middle East
