CND Unveils New Shellac Alluring Trilogy Top Coat Collection
This month, CND has announced the launch of the Shellac Alluring Trilogy Top Coat Collection.
The three new top coats in “matte”, “glitter” and “pearl” allow technicians to customise all 116 Shellac shades, creating an endless spectrum of colours and textures which lasts up to 14 days.
Kelly Melanitou, CND™ international education manager, said: “Instant gratification, customisation and personalisation are the hallmarks of today’s nail client. The Alluring Triology Collection allows nail salons to realise the full potential of their Shellac colour offering by giving them the tools to explore exciting new versions of existing shades and express their client’s vision for a truly bespoke design.”
According to global market provider, Mintel, customisation has become an expectation rather than a privilege, as beauty consumers lose patience with products or brands that do not recognise or cater to individual needs. CND saw an opportunity to fulfil the client’s desire for individualism and self-expression with a solution that triples the possibilities of the existing Shellac palette.
