Gibson leads Accor’s luxury brands

Andrew Gibson has been appointed vice-president, Well-Being, Luxury Brands, of Accor Hotels’ newly created Luxury Brands structure, which includes the Raffles, Fairmont, Sofitel, MGallery, Pullman and Swissôtel brands.

In his new role, Gibson is responsible for driving the development and execution of the spa and overall wellness strategies for Accor Hotels’ luxury brands.

This includes refining, developing and revitalising the direction of the wellbeing platforms for each luxury brand, encompassing areas such as design and concepts, as well as the creation of facilities and programmes.

Gibson will also oversee the creation and implementation of wellness standards globally.

Also appointed to support Gibson are Lindsay Madden-Nadeau, director of Well-Being for Raffles, Fairmont and MGallery, and Aldina Duarte Ramos, who has been with Accor since 2014 but has now been made director of Well-Being for Sofitel, Swissôtel and Pullman.

Chris Cahill, Accor Hotels’ chief executive, Luxury Brands, said: “My goal is to establish Accor Hotels as ‘the’ leader in the luxury segment; to do this, we need innovators with proven expertise to drive our key business areas, like the increasingly important wellness sector. Andrew is a visionary and leading voice in the area of wellness and he brings a track record of success.”

Gibson brings more than 30 years of international hospitality experience in the fields of spa, wellness and leisure. He most recently served as vice president, spa and wellness, for FRHI Hotels & Resorts. Madden-Nadeau’s most recent role was global director of spa operations and Integrations for FRHI.