Global Wellness Summit announces 10th anniversary conference to convenein Tyrol, Austria
The Global Wellness Summit (GWS) has revealed that this year’s conference will be held in the European cradle of wellness tourism on October 17-19 at KitzKongress, Kitzbühel in Tyrol, Austria.
Delegates, including leaders and visionaries from the $3.4 trillion global wellness industry, will be given the opportunity to immerse themselves in what many consider the most important wellness experience of all: the splendour of nature.
Nestled in the Austrian Alps, Kitzbühel is an authentic, medieval city and one of Austria’s best-known year-round sports resorts – home of World Cup ski races in the winter, ATP Tennis in the summer and, increasingly, a year-round destination as emphasised by its popular Kitzbühel 365 campaign.
“Tyrol, Austria is an amazing example of a destination that has centered its tourism initiatives around wellness, transforming the region from a single season, ski-only destination to a year- round wellness destination,” said Susie Ellis, GWS chairman and chief executive officer.
“The region has what wellness seekers want: natural surroundings full of remarkable beauty; fresh air, clean water; great, authentic, local cuisine; and plenty of outdoor space to stay active and in touch with nature.”
“This inspirational environment will no doubt help fuel transformative thought leadership about the future of wellness during the Summit,” continued Ellis. “I can’t think of a better venue for our tenth anniversary Summit – a kind of Wellness Davos.”
According to research from the Global Wellness Institute, Austria ranks first in Europe in wellness tourism expenditures per capita and is the fifth largest wellness tourism market in the world.
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