JW Marriott appoints celebrity trainer as Wellness Ambassador
Health and wellness leader, Nora Tobin has been named as the brand’s new wellness ambassador.
The appointment has been made as part of JW Marriott Hotels & Resorts’ drive to offer busy business and leisure travellers new ways to live healthy, fulfilling lives on the road. The collaboration introduces
new ways for guests to exercise both their body and mind.
Mitzi Gaskins, vice president global brand manager, JW Marriott Hotels & Resorts, says: “We are excited to welcome Nora Tobin as our wellness ambassador, arming our guests with a variety of ways to live
well while travelling. Our guests are passionate about wellness, seeking balance and new, innovative approaches that incorporate well-being into their daily routine.”
Tobin is a celebrity trainer and lifestyle coach, as well as a certified Performance Enhancement Specialist and Nutrition Specialist.
She has created wellness programmes and hosted numerous events for premium brands and Fortune 500 companies, and is co-creator of the nutrition line Busy Bar.
Together, Marriott and Tobin have designed a series of guest experiences rolling out throughout 2018. These include guided fitness videos, one-onone consultations, personalised sessions and immersive retreats.
“I am honored to be named as JW Marriott’s Wellness Ambassador and look forward to sharing my knowledge of fitness and nutrition with the JW Marriott guest, providing approachable wellness experiences,
programmes and products created to obtain optimal health without deprivation,” said Tobin. “From in-room dining menus to one-on-one consultations and personalised sessions to extraordinary retreats,
our partnership will make it even easier for JW Marriott guests to stay active and feel great while travelling.”