ATM to extend spa and wellness focus
This year’s Arabian Travel Market (ATM), will continue it’s wellness emphasis with a a dedicated Wellness & Spa Lounge.
More than 35 exhibitors, representing some of the world’s most respected health and wellness hospitality destinations, will attend the April event – an increase of 40 per cent on last year’s numbers.
According to research from Colliers Experiential Travel Series: Wellness, Spa and Medical Travel 2017, the UAE spa industry is estimated to be valued at AED 1.7 billion, accounting for 14 per cent of the Mena spa market, and expected to surpass AED 1.85 billion by 2020.
Dubai currently has more than 200 spas in operation, with 25 new hotel spas expected to open this year, according to Colliers.
“The global wellness industry has witnessed incredible growth in recent
years as more and more people incorporate healthy habits into holidays and corporate travel, with an increasing trend of travellers willing to commit their time and money to wellness proving to be a major driving force when making vacation decisions,” said Simon Press, senior exhibition director, Arabian Travel Market.
“The surge of interest in this specialist tourism industry vertical has resulted in a 40 per cent increase of exhibitors and dedicated wellness and spa buyers from the Middle East.”
Designed as a hub for wellness and spa professionals, the lounge will host two days of up to 35 pre-scheduled appointment with high-calibre Middle Eastern buyers and up to 35 international wellness suppliers.
